Influencer Marketing: How to Foster Mutually Beneficial Relationships with Your Influencer Network

As stated on Forbes, a recent survey revealed that 84% of marketers plan on executing at least one influencer marketing campaign during the next year. Influencer marketing can be described as a territory between an official testimonial and a subtle product mention.

Why Realtors Need to Use Listing Videos on Their Facebook Page

Video Marketing Real Estate
Since its creation in 2006, Facebook has grown into the most popular social networking site, with over 1.87 billion active users. The site has completely changed how we interact not only personally, but also professionally and those working in the real estate business are no exception.

Increase Your Real Estate Listings When Inventory is Low with These Tips

Having a low housing inventory can be frustrating at times for buyers and realtors; from buyers being unhappy with the selection of houses to realtors spending hours on MLS trying to find the right house that just isn’t there. Increase your marketing efforts and find new ways to increase your overall inventory with these tips below.

Why Apparel Brands Need a Content-Full, E-commerce, PR-Ready Website

Like it or not, we are in the era of all things digital. This has an impact on most industries, but in particular the apparel industry. Customers are expecting to see certain things and if you don’t have what they want, they will move on to another place where they can find it. But, often times it isn’t as hard as you think to make the changes to give customers what they want. Start with the basics: content, e-commerce and PR.

Social Media 101: Make an Impact While You’re Getting Started

Facebook for Business
When starting a business, it’s important to have an effective social media plan in order to gain and maintain relevancy with your customers. Social media is huge in today’s society, so much so that there are 2.3 billion active users and 40 percent of them socialize more on social than they do face-to-face. Based on these statistics alone, if you don’t have a successful plan, capturing the attention of consumers is near impossible. Here are some tips on how to create an effective social media plan in no time at all.